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BetterMe was founded in 2016 by Victoria Repa and Vitaly Laptenok. Working for IT and media company, they noticed a huge demand for health and weight loss content among women. Supported by Genesis Technology Partners, they started their project with publishing tips and articles about health in social media, gathering the audience interested in this topic.
Creating happiness within.
The mission of BetterMe
The interest of the audience paid off: after the launch BetterMe Weight Loss Workouts app rapidly grew to the TOP positions of the US AppStore faster than any other Health and Fitness apps: 10 mln installs for the first year.
Our Weight Loss Workouts app is also a proud finalist of the App Growth Awards 2018 (category Fastest growing app) and one of the TOP 5 grossing apps in the world 2018 (Health and Fitness).
I believe that people can be truly happy on the outside only after they reach happiness within. Our goal is to help people become more healthy, take better care of themselves and contribute wellness in their life — that’s a right way of becoming a truly happy person.
Victoria Repa, CEO and Co-Founder of BetterMe
BetterMe’s products are defined by easy use and a friendly design enabling any person with any fitness level start working out. We are determined to make fitness more accessible by creating working-out programs that don’t require special tools or a lot of dedicated space.
Within three years BetterMe’s team grew from three enthusiasts to over 60 dreamers trying to bring a positive change into a fitness tech industry. The company has over 40 million downloads in more than 7 countries.
From the very inception of the company, BetterMe has been repeatedly recognized as one of the fastest-growing,
highest-grossing apps in the world.